Podcasting for Business: How to start and grow a podcast in 2021
With over 1.75 million podcasts, you may be thinking it’s impossible to gain an audience if you start a new podcast, right? Think again. This week on the podcast, Tyler is joined by Jeremy Enns from Counterweight Creative to talk about what it takes to start and grow a podcast in 2021. Have a question […] ... Read more
Local Business Marketing on Clubhouse, TikTok and Reels
In this episode, Bruce Irving from Smart Pizza Marketing joins Tyler to talk about the impact of apps like Clubhouse, TikTok, and Instagram Reels for local businesses. Tyler and Bruce share their thoughts on Clubhouse, talk about content strategy with TikTok, and social media in general, and much more. Plus, Bruce sticks around to answer […] ... Read more
Dissecting The Facebook Newsfeed Algorithm: What Every Marketer Must Know
In this week’s podcast, Tyler breaks down the Facebook News Feed algorithm and gives you the single most important takeaway marketers need to know when it comes to Facebook Marketing. He also reviews some new tests Instagram is conducting and how they could impact the platform, takes some of your questions, plus much more. Have […] ... Read more
Instagram for Business: What Marketers Need To Know for 2021
In this episode, Jenn Herman joins the Casual Fridays Podcast to talk about all things Instagram for Business. Tyler and Jenn dive into recent updates to the Instagram platform, talk about how businesses can leverage Instagram Reels, Newsfeed versus Stories publishing, and much more. Plus, Jenn sticks around to answer listener questions with Tyler. They […] ... Read more
How-To Create a User-Generated Content Strategy
Are you one of the 63% of marketers who feel pressure to produce greater amounts of content at a higher frequency? Would you like to have tons of trustworthy content at your fingertips that is more authentic, drives engagement, and influences purchasing decisions? This week on the podcast, Tyler shares with you how to create […] ... Read more
Facebook’s updating the look of Pages, say goodbye to the Like button; The future of Influencer Marketing; Social Media usage updates; Plus much more!
In this episode, Tyler shares with you about the new update to Facebook Pages. Plus, he touches on the rise in Influencer marketing and what it may look like in the future, plus much more. Connect with Tyler on Instagram @tylerjanderson and if you’re new to the show, subscribe now! Want to create a website […] ... Read more
The Future of Facebook Ads: What Apple’s iOS 14 Update Means for Marketers
In this episode, Tyler’s joined by Amanda Robinson (aka @TheDigitalGal), and they discuss the future of Facebook Ads as a result of Apple’s iOS 14 update. Have a question for a future podcast episode? Drop Tyler a DM on Instagram @tylerjanderson. Want to create a website or landing pages on a budget? Casual Fridays Podcast […] ... Read more
Clubhouse: What Marketers and Brands Need To Know
In this episode, Tyler’s joined by Brian Fanzo (aka @iSocialFanz) and discuss the emergence of the new social app, Clubhouse. Brian and Tyler go over everything you need to know about this addictive, audio-only social app. On Clubhouse? Be sure to follow @tylerjanderson and @iSocialFanz. Have a question for a future podcast episode? Drop Tyler […] ... Read more
How-To Improve Your Marketing with Improv
Did you know improv can help you with creativity, brainstorming, building teamwork, and more? In this episode, Tyler is joined by Chris Trew from Hell Yes Creative to discuss how improv can help any person and organization. Chris has over 14 years of experience performing comedy and improve and has collaborated with top brands such […] ... Read more
How To Create a Website and Landing Pages That Convert
In this episode, Tyler’s joined by LeadPages brand evangelist Bob Sparkins. Bob shares with you how to build a website on a budget, necessary elements of a website and landing pages, plus some common mistakes to avoid. Have a question for a future episode? Be sure to connect with Tyler on Instagram @tylerjanderson and if […] ... Read more
Brands should NOT be ignoring Instagram Reels; FAQs are coming to Instagram; The return of Twitter verification, Plus Much More!
In this episode, Tyler shares with you why brands should not ignore Instagram Reels and provides seven types of Reels brands can create. Plus, he gives you all the details of FAQ’s that are coming to Instagram, the return of Twitter verifications, and Snapchat’s announcement of Spotlight. Connect with Tyler on Instagram @tylerjanderson and if […] ... Read more
5 Ways to Build Brand Authority; Twitter Introduces Fleets; The Impact of CPRA and What It Means for Marketers, Plus Much More!
In this episode, Tyler shares with you five ways to build brand authority for your business. Plus, he gives you all the details of Twitter’s Fleets, tells you the impact of the California Privacy Rights Act (CPRA) and what it means for marketers, and much more. He also answers listener questions on how to connect […] ... Read more