The Difference Between an Influencer and Content Creator & When to Leverage Each for your Brand

You’ve probably heard the buzzwords “influencer” and “content creator” floating around recently. With this new realm of social media, you might be wondering what these mean and how to leverage these collaborations. In this blog, we’ll go over the difference between an influencer and content creator. … Read more about The Difference Between an Influencer and Content Creator & When to Leverage Each for your Brand

8 Social Media Buzzwords and What They Mean 

Heard any new social media marketing buzzwords lately? We aren’t talking about overused ones like “engage,” “hashtag,” “likes” or “viral." Instead, we’re talking about 8 social media buzzwords we know are essential and relevant to the new year. Check out these social media marketing terms … Read more about 8 Social Media Buzzwords and What They Mean 

Social Media Training For Hotels – Keycard Digital Marketing Academy

In over 8 years of working on hotel social media marketing, we’ve watched the landscape evolve, bringing new features like Stories that have led to hotels needing more hands-on involvement at the property level. But with these constant changes comes a challenge: how can you give your hotel … Read more about Social Media Training For Hotels – Keycard Digital Marketing Academy

How To: Create a Scalable Hotel Social Media Content Calendar

Creating a monthly content calendar can get overwhelming. What will you post? How many times will you post? What creative will I need? How do I make sure I’m promoting each department properly? The truth is: You don’t have to restart this process from scratch every month. Creating a scalable hotel … Read more about How To: Create a Scalable Hotel Social Media Content Calendar

6 Mistakes Social Media Marketers Need To Stop Making

Is your business active across social media, yet have no clue what your sales funnel looks like? Do you use other users social media photos without their permission? Are you using automation bots to grow a following? I get it. Social media is continuously evolving, so much so, that marketers … Read more about 6 Mistakes Social Media Marketers Need To Stop Making

How To Generate Leads With Online Video

Are you curious as to how to use online videos to market your small business? Do you have questions about how to strategically create lead generation with online video and which platforms you should use? This week on the Social Media Social Hour, Owen Video and I discuss video social media … Read more about How To Generate Leads With Online Video

How to Generate Leads through Social Media

Do you own a small business and wonder which social channels are the best way to generate leads through social media? Do you have questions about how much money to spend on website design, which channels you should focus on and how email marketing can help grow your business? This week on the … Read more about How to Generate Leads through Social Media

Social Media Marketing For Restaurants

Are you in the restaurant business or own a pizzeria? Are you curious as to how social media can help your restaurant or pizzeria? Do you wonder which social media platforms can best help reach your target audience and how to go about reaching them? This week on the Social Media Social Hour, … Read more about Social Media Marketing For Restaurants

5 Twitter Hacks To Use When Attending Conferences or Events with Madalyn Sklar

Are you curious if the little blue bird is still an effective means to carry your social media messages? Are you wanting to stock up on Twitter hacks before that you can leverage when you attend your next conference or event? With 67 million Americans as active users, Twitter is indeed still … Read more about 5 Twitter Hacks To Use When Attending Conferences or Events with Madalyn Sklar