LinkedIn

LinkedIn Advertising: How To Create LinkedIn Ads That Convert

Are you effectively using LinkedIn to discover leads and market your business? Have you tried LinkedIn Ads? Odds are you haven’t because you’re not sure where to start. Don’t worry; you’re not alone. Many businesses do not know how to create LinkedIn ads. If you’re looking for new ways to target relevant audiences, grow leads […]

Continue Reading

How To Engage Millennials With LinkedIn Video Marketing

Have you ever heard the term LinkedIn video marketing? Are you interested in reaching and connecting with more millennials? If you’re like most businesses, you probably assume that Millennials are nowhere on LinkedIn. You feel this generation is spending all their time on Instagram and Snapchat, right? What if I told you that LinkedIn has […]

Continue Reading

Instagram Launches Mobile Web Sharing: What’s Hot in Social Media?

This week, Instagram is continuing their rapid pace to the billion user mark as they announced expanded functionality to mobile and desktop websites. The move allows them to reach more users in developing countries where data costs are high and network speeds are slow. Meanwhile, LinkedIn becomes more accessible for advertisers introducing new targeting approaches. […]

Continue Reading

How To Demonstrate Thought Leadership With Your Personal Brand

Would you like to grow your business and increase sales? Do you have aspirations of being known as a thought leader in your industry? Your personal brand can have a major impact on the bottom line for your business, both good and bad. Today, I share with you how to demonstrate thought leadership with your personal […]

Continue Reading

How to Optimize Your LinkedIn Profile

Are you curious how to make your LinkedIn profile more appealing to potential clients or employers? Wondering if it’s worth your time and energy to learn how to optimize your LinkedIn profile?  With over 480 million members, LinkedIn is still a very important platform in the world of social media. They recently rolled out a whole new […]

Continue Reading

Social Selling Ninja Tricks For LinkedIn with Viveka von Rosen

Have you heard of social selling, but aren’t sure what it is? Did you know you can use social media platforms like LinkedIn for lead generation? Social selling might be a buzzword in the social media marketing industry, but the concept and practice is very relevant. Every day, brands are leveraging LinkedIn and other social […]

Continue Reading

Personal Branding through Social Media with Carlos Gil

Have you paid attention to your personal branding across social media? Curious how one individual utilized social media to build his personal brand to score a highly desirable job at LinkedIn? This week on the Social Media Social Hour podcast, I’m joined by Carlos Gil, the global senior social marketing manager at LinkedIn. During this […]

Continue Reading

Social Media Networking Tips When Attending Conferences

There are tons of powerful social media networking tips you can use to get the most out of your next conference or event. With social media you can create relationships with people who are relevant to you before even stepping foot inside a room. Using social media allows you to do what is called targeted […]

Continue Reading