Word-of-Mouth Strategy: How Your Customers Can Power Your Marketing

Do you invest an ample amount of time and money in advertising and marketing? Do you invest time and money in a word-of-mouth strategy? If you're like most businesses, the answer to those questions is a yes to the first and no to the second. Most companies take word-of-mouth recommendations … Read more about Word-of-Mouth Strategy: How Your Customers Can Power Your Marketing

How to Increase Customer Advocacy and Loyalty with Jay Baer

Do you struggle to embrace your negative customer feedback? Are you looking to leverage that feedback to increase customer advocacy and loyalty? A single answer to a customer complaint has the potential to increase customer advocacy by 25%. By acknowledging and embracing your onstage haters, … Read more about How to Increase Customer Advocacy and Loyalty with Jay Baer

Social Media Strategy and Myth Busting With Jay Baer

Have you evaluated your social media strategy recently? Do you think new fans and followers should equal tons of new customers? This week on the Social Media Social Hour, I'm joined by New York Times best selling author Jay Baer as we talk social media strategy, social media marketing myths, … Read more about Social Media Strategy and Myth Busting With Jay Baer