Instagram Marketing

Instagram Algorithm: 5 Things Marketers Need To Know

Have you adjusted your Instagram strategy since the Instagram algorithm was released? Would you like to drive more reach and engagement with your Instagram content? Take a deep dive into the Instagram algorithm and discover five factors that can influence your reach and engagement on this rapidly growing platform. In this episode, you’ll discover how […]

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How Alaska Airlines is Winning With Influencer Marketing on Instagram

Have you considered Influencer Marketing on Instagram as a method to help build your brand’s following? Are you wondering whether influencer campaigns are truly a successful avenue for growth and exposure? Many social media marketers are wanting to reach out to influencers to help build their brand’s presence on Instagram yet they are not sure […]

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3 Essential Tips To Instagram Ads with Morgan Sutton

Have you started leveraging Instagram ads for your business? Are you struggling to get the most out of your Instagram advertising? Many social media marketers are currently seeing a lower cost per click on Instagram than Facebook. The visual-focused platform is helping businesses and brands drive conversions through their beautiful content. This week on the […]

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7 Social Media Marketing Predictions for 2017

Have you began planning your social media strategies for 2017? Are you taking into account social media predictions? With 2016 in the rearview mirror, it’s time to start putting together your content strategy for 2017. To make planning a little easier, we’ve put together a list of actionable social media marketing predictions for the new […]

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Instagram Releases Live Streaming to All Users: What’s Hot in Social Media

From Periscope to Facebook Live, the social media industry has been buzzing about the integration of live streaming into content strategies. To make things even more interesting, Instagram and Twitter have introduced live streaming into their native platforms, and Facebook introduced 360 Live. The million dollar question becomes, WHERE will you choose to stream? Only time will […]

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Live Video Analytics: What Marketers Need To Know

Have you incorporated live-streaming into your content strategy? Have you determined the best ways to measure the success of your live videos? As brands continue to embrace live-streaming, finding ways to show ROI are critical. Delmondo is looking beyond video views, and developing a new standard of metrics for the live video space. This week on […]

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Facebook, Messenger, and Instagram Now Have a Single Inbox For Businesses

With the introduction of each new social network, our bandwidth seems to diminish. Social media marketers find themselves bouncing between platforms in effort to keep up with their comments, likes, retweets, and messages. To make things easier, Facebook announced that they will be rolling out the ability for brands to link their Facebook, Messenger, and […]

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Instagram Introduces Major Updates to Stories: What’s Hot in Social Media

When Instagram introduced their Snapchat-like feature Stories, it ignited conversations between brands and marketers about the benefits and differences of each. This week, Instagram differentiated themselves in a big way by introducing updates to their story-telling feature that definitely set them apart. Instagram users can now capture Boomerangs and @-mention their friends, influencers or brands directly within Stories. […]

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