hotel social media

How To: Create a Scalable Hotel Social Media Ad Plan

Just like creating a monthly content calendar can get overwhelming, creating a scalable hotel social media ad plan can also be stressful and time-consuming. How much budget goes into content amplification vs. booking ads? How much do we spend on meetings vs. F&B? Did we spend enough on booking ads this month?  Don’t restart this […]

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7 Hotel Content Calendar Tips

Content calendar creation can take a huge chunk of your slated digital marketing resources. Use these seven tips to make sure the time you spend on your hotel social media content calendar is well worth it   Focus on your goals. Your No. 1 priority when mapping out content calendars should be how each piece […]

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