facebook ads

How to Create B2B Facebook Ad Campaigns That Convert

Have you been using Facebook ads to grow your B2B business? Are you looking for ways to improve your Facebook ad conversion rates? Over 70% of Americans over the age of 13 are on Facebook. While many believe that Facebook ads are only meant for B2C businesses, it’s hard to believe that all of those […]

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Facebook Ad Targeting: What Marketers Need To Know To Do It Right

Do you believe you have a solid grasp on Facebook ad targeting? Did you know most marketers have barely scratched the surface? Advertising on Facebook is so much more than boosting posts. From custom audiences, to lookalike audiences, the targeting opportunities on Facebook are seemingly endless. This week on the Social Media Social Hour, we chat […]

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Facebook Tests Advertising in Groups: What’s Hot in Social Media

Social media advertising has continued to grow in popularity, and has proven to be a viable advertising avenue for brands. Facebook has taken the next steps in ad targeting, and has began testing Facebook ads within Groups. This would offer more precise targeting and the potential for greater conversions. More details on why this matters, and […]

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Facebook Allows Ability to Cross-Post Videos: What’s Hot in Social Media

 This week Facebook dominated the headlines. From allowing brands to take in-app payments via Messenger to letting users “go-live” from their laptop, Facebook has kept us busy with new and exciting updates to their various platforms. The hottest story of them all? Facebook will now allow page administrators to cross-post video content to pages with different owners and […]

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Facebook Ads & Enhanced Facebook Marketing with Jon Loomer

Are you looking to find better ways to reach your target audience with Facebook ads? Do you want to dive into the world of enhanced Facebook marketing for your business? This week on the Social Media Social Hour, Jon Loomer joins me to talk about utilizing Facebook ads to more effectively market your business. Jon Loomer’s […]

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