Have you tried leveraging influencer marketing for your business?

Are you looking for ways to get the most out of your influencer relationships?

Influencer marketing is a great way to extend your reach to a highly engaged audience through trusted influencers. Since people trust recommendations 95% more than branded content, (even if the recommendations come from someone they don’t know), it’s worth exploring for your brand.

This week on the Social Media Social Hour, I discuss insider tips and tricks to influencer marketing featuring Josh Hager .

Let’s do this!

About the show:

The Social Media Social Hour is a podcast for marketers and entrepreneurs looking to get on the social media fast track. The podcast is an interview format, where each week I get up close and personal with top brands and influencers to talk social media, tech and online marketing. Each week I share tools that I personally use to help me with social media management, sales, marketing, accounts management, and productivity. The Social Media Social Hour is presented by Tack – Power your marketing with authentic content from customers and fans.

In this episode, here is what you’ll discover:

About Josh Hager:

Josh is a baker, blogger, community manager, and influencer.

He has worked as an influencer and content creator with brands in the food, beverage, and travel space including: Néstle, Disney, Williams-Sonoma, Jameson, CNBC, and more.

Mentionable Quotes by Josh Hager:

• “Your influencer already has a relationship with their audience.”
• “95% of people trust recommendations from others over branded content, even if they don’t know them personally.”
• “You get to tap into the trust influencers have with their audience.”
• “The hashtag “#ad” is not the law, but disclosure is.”
• “Use locations or hashtags to find influencers.”
• “Make a list of the 10 most influential people you know personally.”
• “Finding people organically and building that relationship is the way to go.”
• “Look for influencers within your current customers.”
• “I would hire an agency to find influencers before using a database.”
• “If an influencer has their email listed, it’s ok to reach out to them that way.”
• “It’s lazy to not introduce yourself on social first.”
• “Provide your influencers clear guidelines, but provide them with as much creative freedom as possible.”
• “Don’t over ask of your influencers.”

Mentionable Quotes by Tyler Anderson:

• “Influencer marketing content is more believable.”
• “Only 30% of people trust advertising from brands.”
• “Everyone is an influencer.”

Items/people mentioned in the show:

• Tack
• Contact Josh Hager:
  • http://joshuajhager.com/
  • Twitter –> @JoshuaJHager
  • Instagram –> @JoshuaJHager
• Contact Tyler:
  • tylerjanderson.com
  • Snapchat –> tjasnaps
  • Twitter –> @tylerjanderson