How to Win at Social Customer Care

Do you have a social customer care strategy? Do you want to know the essential steps to win at social customer care? Today,  I sit down with Dan Gingiss, host of the “Focus on Customer Service” podcast and author of the new book “Winning at Social Customer Care” to outline the eight steps to win at […] ... Read more

How To Reach Influencers With Instagram Live

Should you be using Instagram Live? Is it worth the time and energy to start using another live platform? Today I’m joined by Aaron Roth of Arkon Mounts and we discuss how and why you should take a closer look at Instagram Live. Aaron shares why it is working right now to increase sales and […] ... Read more

Facebook Stories Launches Worldwide: What’s Hot in Social Media

From Facebook Stories to GIF comment buttons, this week has been full of Facebook updates and announcements. While some think Facebook is only keeping up with Snapchat and Instagram, others view the launch as a major industry disruption and something bigger. In other news, Twitter has finally removed @ replies from tweet character counts. More […] ... Read more

How To Generate Leads With Online Video

Are you curious as to how to use online videos to market your small business? Do you have questions about how to strategically create lead generation with online video and which platforms you should use? This week on the Social Media Social Hour, Owen Video and I discuss video social media marketing for small businesses, […] ... Read more

Instagram Reaches Staggering Advertiser Milestone: What’s Hot in Social Media

This week, Instagram has yet again doubled the number of active advertisers to a staggering one million. The platform has also made saving live video possible. In other news, LinkedIn has added trending storylines to increase engagement, as well as your industry knowledge. More details on why this matters, and what else is happening in social […] ... Read more

How to Generate Leads through Social Media

Do you own a small business and wonder which social channels are the best way to generate leads through social media? Do you have questions about how much money to spend on website design, which channels you should focus on and how email marketing can help grow your business? This week on the Social Media […] ... Read more

Facebook Expands Tests of Facebook Stories: What’s Hot in Social Media

This week, Facebook expanded its test of Facebook Stories, an almost exact clone of Snapchat and Instagram Stories. In other news, LinkedIn has loosened up their tie and gone with a casual approach to their platform including filters and photo editing tools. More details on why this matters, and what else is happening in social […] ... Read more

Social Media Marketing For Restaurants

Are you in the restaurant business or own a pizzeria? Are you curious as to how social media can help your restaurant or pizzeria? Do you wonder which social media platforms can best help reach your target audience and how to go about reaching them? This week on the Social Media Social Hour, Bruce Irving and […] ... Read more

How To Demonstrate Thought Leadership With Your Personal Brand

Would you like to grow your business and increase sales? Do you have aspirations of being known as a thought leader in your industry? Your personal brand can have a major impact on the bottom line for your business, both good and bad. Today, I share with you how to demonstrate thought leadership with your personal […] ... Read more