It’s unfortunate, but numerous Search Engine Optimization companies and services put your company’s website at risk by using techniques that the search engines view as illegal or unethical. These practices can damage your sites reputation amongst the major search engines and thus have a negative impact.
The goal of any search engine is to produce results that are completely relevant to the search performed by the user. If a search engine feels it is being “tricked” through tactics they deem as unethical, they can permanently ban your website from their search engine. Some of those tactics can include keyword stuffing, cloaking, invisible text, hidden links, page redirects, and duplicate content sites with different domains.
Casual Fridays can provide you with a great deal of information about how to optimize your site for organic search. We follow internet marketing guidelines provided by Google, Yahoo! and Bing and only employ ethical search engine optimization techniques to ensure that your site generates positive results and will not be banned by the search engines.
Our SEO Services Include:
- Review of your site content or structure
- Linking Popularity Building
- Directory Submissions
- Content Writing / Development
- Meta Tag and Title Optimization
- Keyword Research
